My research into magazine adverts from magazines such as: NME, Kerrang, GQ an Smashbox has shown that the conventions of a magazine ad is generally to sell the artist, and so the colour scheme must also match either the artist's music style, or the genre of the video. Which is why I have continued with the colour red and rose imagery. There is normally a main center image which is the iconic image of the artist and some reviews to give better press for the band. I decided to not display any reviews on my magazine advert as I want the artist, music and advert to speak for themselves and almost dare the reader / listener to buy the album without being influenced by someone else's opinion.
This is the magazine advertisement that I have created for the album 'Into You' by Dani Scharpf:
I created the advert by amalgamating my digi-pack images on Photoshop by using the 'Healing brush option'. The images are also slightly transparent which adds a ghost like effect, reminiscent of the phrase 'ghosts of the past'. The water and the flower accentuate the theme of nature and the images of Dani are there to promote her image, the left, showing her vulnerability, a side which everyone can relate to, and the right which is her glamorous image, which people can aspire to. I decided to have my release date on the 28th of March as it is the beginning of Spring which will compliments the themes of the production and hopefully reflect the 'blooming' success of Dani's career.
I was influenced by the band Panic at the Disco's magazine advert for their album 'A Fever you can't sweat out' :
I was inspired by the way they had superimposed juxtaposing images together which is what led me to experimenting with the 'healing brush' on Photoshop. They also have a solid red colour scheme and only used the band name and album name on the advert. The neatness and simplicity is what drew me into pastiching parts of it.
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